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Released by Rowan for the spring season of 2013:
The season of spring is a season of contrasts - contrasts between the natural environment and the latest technological advances.
Inspirations are pulled from the fragility of blossoms and the fresh new growth that the sun encourages to the abundance of the summer flowers that follow.
As a bold contrast, the digital age inspires an optimistic approach to life as we look forward to the future and the promises that new technology can bring. Pixilated pattern, optical geometrics and sharp modern graphics combine to inspire with the work of the Bauhaus and artists such as Paul Klee, Piet Mondrian and Josef Albers.
Rowan is promoting three stories to reflect these major trends for the Spring 2013 season:
Glorious – inspired by summer itself with an abundance of flowers
Ikon – strong Modernist graphic pattern, with a retro 1960’s feel
Essentials - key shapes and textures of the season
37 patterns from designers: Marie Wallin, Vibe Ulrik, Martin Storey, Kaffe Fassett, Lisa Richardson, Josh Bennett, Ruth Green, Brandon Mably, Galina Carroll, Julia Frank, Amanda Crawford, Sarah Hatton, Sarah Dallas
Recommended Products: Revive, Wool Cotton, Fine Lace, Kidsilk Haze, Siena 4 Ply, Wool Cotton 4 Ply, Panama, Creative Linen, Handknit Cotton, Summerspun, Cotton Glacé